We have helped scores of remarkable organizations and individuals define and market themselves. The best tools for measurable success are based on a solid framework of professional services:
Strategic Business Planning
Online P&L business planning & e-commerce modeling
Thriving in new digital environments requires clearly defined strategies, measurable processes and proof-of-concept solutions. A well-conceived strategic P&L plan is not only a design blueprint, but an operational guide for engaging and serving customers, competing in new markets, managing information, shaping future business decisions and increasing efficiencies.
Transition Networks’ strategic planning services have successfully revitalized traditional brands and established entirely new, competitive ventures.
Brand identity is the visual extension of the mission statement.
A logo is a graphic representation or symbol of a company name, trademark, abbreviation, etc., uniquely designed for ready recognition. Brand Identity is the essence of the brand delivered. It is the commitment to the customer. It is the anchor of the brand.
Branding is the graphic design and positioning of a name that results in an identity and a customer experience. The brand is ultimately, the marketplace perception of a company's meaning to everyone who comes into contact with the brand.
The brand identity process demands a combination of investigative, strategic thinking, design excellence, astute brand language writing, and project management skills.
Your personal identity has global value
Your personal brand has extraordinary power. It expresses your core values and aspirations. It positions your value to a global market and to the business world. Through personal branding, you assert complete control of your name and the value of your professional experience and expertise.
Working with your input, Transition Networks will define your personal brand and create a dynamic single-page website that expresses your brand through compelling graphical and written content. Your personal webpage becomes an online calling card, resume, and statement of your unique professional identity.
Brand Contribution Analysis™ for B2B
The Profit Improvement Index
Transition Networks defines, designs and markets premiere brands with a strong focus on valuing the customer experience and improving the P&L.
Together with Jerry Bernstein, President of Value Pricing Group, Transition Networks has developed a Brand Contribution Analysis™ for product manufacturers (B2B). Bernstein is an expert in pricing for manufacturing companies with an emphasis on engineering and technology based products.
The branding and pricing analysis enables us to quantify the dollars Brand Equity brings to owners of the balance sheet. Jerry’s pricing methodology is proven to build profitability and our branding/pricing innovation is resonating. His quantitative pricing analytics, combined with our branding expertise is so powerful, that improvements in profitability are guaranteed.
Brand Design > Pricing Analytics > Marketing > Customer Experience > Brand Equity
Result = Our Brand Contribution Analysis™ and related services enable us to quantify dollars that pricing and brand equity can bring to the P&L.