Personal recovery during the recession and post-recession can be solved by branding yourself in a dynamic Web 2.0 environment. The same solution applies for new entrepreneurial businesses to generate awareness, build a customer base and generate income.

Innovate a new job by reinventing and branding yourself. Every professional should have a personally branded website to attract new job opportunities. Others may envision creative entrepreneurship.

While you may be familiar with some tools, you’re probably asking yourself if people are really using them.

Here is one of the best solutions. Check out Web 2.0 instant websites from Galaminds.com. 

FOLLOW THESE SIX STEPS:

1. Register your name with any of the ICANN accredited domain services.

2. Select an affordable preconfigured Galaminds Open Source Web 2.0 site template solution with free hosting.

3. Request the easy payment subscription price.

4. Transition Networks' special "start-up" discounts are available for hardship cases.

5. Point your domain name to the server address required.

6. Upload and manage content yourself with the simple Content Management System (CMS).

7. Establish your blog, publish multimedia or dynamic news, and use your branded presence to engage social media, find a job, or establish your new business.

Here are hard facts about unemployment in the U.S. today and the primary reasons to brand yourself professionally.

The number of unemployed persons increased by 558,000 to 15.7 million during October and 180,000 in New Jersey alone. New York State’s unemployment rate edged up to 9.0 percent, the highest since April 1983.

According to CNNMoney.com, the difficult job market has forced millions of workers to downgrade to a position they’re overqualified for or take a survival job to make ends meet.

Worse, more and more struggle against the backdrop of the “permanent destruction of hundreds of thousands of jobs in industries from housing to finance”. The “disappointing” September employment figures indicate it will take the U.S. four years (until 2013) to recover all the jobs lost during the recession, according to economists at JPMorgan Chase & Co. in New York.

Other economists assume that the third straight jobless recovery has already begun, as nervous businesses – worried about the lingering bite of the financial crises and weak prospects, continue to hold back on hiring.

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Mary Olson is the president and CEO of TRANSITION NETWORKS, the full service Web 2.0 design and interactive marketing agency. Through Olson’s leadership, Transition Networks has defined, designed and marketed premiere brands across many industries and all media formats. Mary continuously engages new digital media environments to shape customer experiences and monetize client’s brands.  She is a trusted senior advisor to companies seeking successful brand positioning, marketing and media technology, and design as the new digital business culture. To contact her with questions and suggestions on topics for future articles, please email her at mary [dot] olsontransitionet [dot] com.

 
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(1) The U.S. Bureau of Labor Statistics report Friday, November 6, 2009.

Note: The Employment Situation for November. Release date, Friday, December 4, 2009, at 8:30 a.m. (EST). Economic News Release.  http://www.bls.gov/news.release/empsit.nr0.htm