Branding entrepreneurs and small businesses and bringing them to market.

During the late 80’s and 90’s, we enjoyed a great reputation transitioning traditional luxury brands to the Web and facilitating fast growing sales channels. Luxury brands, once the balm of the affluent and the dream of aspirational shoppers have been facing a decline in relevancy as they fall prey to the global economic crises. The market has shrunk to less than half its peak. Just tour Madison Avenue and see empty stores--one after the other. No marketing studies necessary.

Where are we heading (with Web 2.0)? …Branding entrepreneurs and small businesses and bringing them to market. What’s your take?